$1.39 FISH TACOS — UNLIMITED✦VOTED #1 ON YELP✦FRESH DAILY✦FIVE LOCATIONS✦CARDIFF · CARLSBAD · CARMEL VALLEY · DEL MAR✦LA JOLLA OPENING SOON✦FULL BARS · WHISKEY · TEQUILA · MEZCAL · EVERY SPIRIT✦EAT IN · TAKE OUT · CATERING✦$1.39 FISH TACOS — UNLIMITED✦VOTED #1 ON YELP✦FRESH DAILY✦FIVE LOCATIONS✦CARDIFF · CARLSBAD · CARMEL VALLEY · DEL MAR✦LA JOLLA OPENING SOON✦FULL BARS · WHISKEY · TEQUILA · MEZCAL · EVERY SPIRIT✦EAT IN · TAKE OUT · CATERING✦$1.39 FISH TACOS — UNLIMITED✦VOTED #1 ON YELP✦FRESH DAILY✦FIVE LOCATIONS✦CARDIFF · CARLSBAD · CARMEL VALLEY · DEL MAR✦LA JOLLA OPENING SOON✦FULL BARS · WHISKEY · TEQUILA · MEZCAL · EVERY SPIRIT✦EAT IN · TAKE OUT · CATERING✦
$1.39 FISH TACOS — UNLIMITED✦VOTED #1 ON YELP✦FRESH DAILY✦FIVE LOCATIONS✦CARDIFF · CARLSBAD · CARMEL VALLEY · DEL MAR✦LA JOLLA OPENING SOON✦FULL BARS · WHISKEY · TEQUILA · MEZCAL · EVERY SPIRIT✦EAT IN · TAKE OUT · CATERING✦$1.39 FISH TACOS — UNLIMITED✦VOTED #1 ON YELP✦FRESH DAILY✦FIVE LOCATIONS✦CARDIFF · CARLSBAD · CARMEL VALLEY · DEL MAR✦LA JOLLA OPENING SOON✦FULL BARS · WHISKEY · TEQUILA · MEZCAL · EVERY SPIRIT✦EAT IN · TAKE OUT · CATERING✦$1.39 FISH TACOS — UNLIMITED✦VOTED #1 ON YELP✦FRESH DAILY✦FIVE LOCATIONS✦CARDIFF · CARLSBAD · CARMEL VALLEY · DEL MAR✦LA JOLLA OPENING SOON✦FULL BARS · WHISKEY · TEQUILA · MEZCAL · EVERY SPIRIT✦EAT IN · TAKE OUT · CATERING✦
El Pueblo's fifth location is coming to La Jolla's Pearl Street in Spring 2026. We're opening at 564 Pearl Street — the former Jack in the Box site — bringing the $1.39 fish taco, breakfast burritos, carne asada, and the full El Pueblo menu to La Jolla Village. The San Diego Union-Tribune covered the news; we've been working toward it since early 2026.
Locations four and a half miles north (Del Mar), ten miles northeast (Carmel Valley), and fourteen miles up the coast (Cardiff and Carlsbad) are open now. La Jolla joins them as the southernmost El Pueblo, within walking distance of La Jolla Cove, Scripps Park, and the shops along Prospect and Pearl.
What to Expect When We Open
The full El Pueblo menu — fish tacos, breakfast burritos, carne asada plates, enchiladas, quesadillas, chile rellenos, tortas, bowls, and kids options — all made fresh every day. Opening hours will run similar to our Del Mar and Carmel Valley kitchens (6am to midnight, seven days a week) pending final permitting. Sign up for the email list below and we'll send one message when we open the doors.
Opening alerts
Be the first to know.
Drop your email and we'll send a single note the moment La Jolla opens — no spam, no marketing blasts.
not open yet, Passed it and saw there opening a spot in La Jolla, can’t wait🫡🔥
Daniela karina
★★★★★a month ago
Great drinks!! , my favorite the carne asada quesadilla.. 😋 with guacamole delish.. The general manager is fantastic and very friendly.. she is very attentive to the costumers.. highly recommended!!!!
Madison Ellering
★★★★★a month ago
The food is amazing here and the prices are unbeatable! Service was great and food came out fast. Nony is the best!
Frequently asked
La Jolla — questions
When is El Pueblo La Jolla opening?
Spring 2026. Exact opening date will be announced on our News page and sent to email subscribers when we have final permitting and a firm launch date.
Where will El Pueblo La Jolla be located?
564 Pearl Street, La Jolla, CA 92037 — the former Jack in the Box site, a short walk from La Jolla Cove, Scripps Park, and the shops along Prospect Street.
Will the La Jolla menu match the other locations?
Yes. La Jolla will serve the full El Pueblo menu — including the $1.39 fish taco, breakfast burritos, carne asada plates, and the kids menu — same recipes, same fresh-every-day kitchen standard.
How do I hear when you open?
Sign up for our email list on the contact page. We'll send one announcement when La Jolla opens — no spam, no frequent emails.
Hungry, La Jolla?
Order pickup, browse the menu, or drop in — we're ready.
$1.39 FISH TACOS — UNLIMITED✦VOTED #1 ON YELP✦FRESH DAILY✦FIVE LOCATIONS✦CARDIFF · CARLSBAD · CARMEL VALLEY · DEL MAR✦LA JOLLA OPENING SOON✦FULL BARS · WHISKEY · TEQUILA · MEZCAL · EVERY SPIRIT✦EAT IN · TAKE OUT · CATERING✦$1.39 FISH TACOS — UNLIMITED✦VOTED #1 ON YELP✦FRESH DAILY✦FIVE LOCATIONS✦CARDIFF · CARLSBAD · CARMEL VALLEY · DEL MAR✦LA JOLLA OPENING SOON✦FULL BARS · WHISKEY · TEQUILA · MEZCAL · EVERY SPIRIT✦EAT IN · TAKE OUT · CATERING✦$1.39 FISH TACOS — UNLIMITED✦VOTED #1 ON YELP✦FRESH DAILY✦FIVE LOCATIONS✦CARDIFF · CARLSBAD · CARMEL VALLEY · DEL MAR✦LA JOLLA OPENING SOON✦FULL BARS · WHISKEY · TEQUILA · MEZCAL · EVERY SPIRIT✦EAT IN · TAKE OUT · CATERING✦
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